Sizer – Size converter 3.0

Sizer has been nominated for the title of Best App in the Lifestyle category at the 16th Annual Webby Awards and has been named Apple App of the Week.

The Sizer application aims to assist users in selecting the correct clothing size in the U.S., Europe, the U.K., Japan, or Russia. By simply inputting one size, the application generates the corresponding sizes in other regions. This functionality proves beneficial for international shopping trips, online purchases, and selecting surprise gifts effortlessly.

The motivation behind Sizer's development is rooted in the challenges faced when ordering clothes online, given that traditional size charts are often inconsistent due to variations influenced by factors such as brand, season, style, and region. As a result, approximately 30% of online purchases are returned due to sizing issues.

Sizer seeks to tackle this issue through its intelligent algorithm, which adapts based on user feedback and data to provide three main benefits:

1. Enhances confidence in online shopping endeavors
2. Reduces the need for returns
3. Alleviates shopping-related stress

The functioning of Sizer is straightforward:

1. Users select sizes using the algorithm
2. They provide feedback (fit or didn’t fit) via a designated button
3. Sizer refines its sizing algorithm based on this feedback

With Sizer, the uncertainty typically associated with shopping becomes a thing of the past.